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Management using quality improvement principles should emphasize the importance of

  1. customers' expectations

  2. quarterly statistical reports

  3. staff orientation

  4. team selection

The correct answer is: customers' expectations

Management using quality improvement principles should emphasize the importance of customers' expectations because focusing on meeting and exceeding customers' needs and expectations is a fundamental principle of quality improvement. By understanding what customers expect and value, organizations can identify areas for improvement, enhance customer satisfaction, and ultimately deliver better quality of care or service. This customer-centric approach helps organizations to align their processes, resources, and efforts towards meeting the expectations of those they serve, which in turn leads to improved outcomes and success in quality improvement initiatives. Options B, C, and D are incorrect because while statistical reports, staff orientation, and team selection may have relevance in quality improvement efforts, they do not represent the primary focus on meeting customers' expectations, which is essential for driving sustained improvements in quality and overall organizational performance.